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Virgin America has sparked a price war
Posted by: Sean O'Neill, Sunday, Jul 22, 2007, 10:02 PM

JetBlue and Southwest said they will match the low fares of Virgin America, which starts flying Aug. 8.

JetBlue will match Virgin America's fares for routes between New York City and San Francisco. These fares start at $278 roundtrip. JetBlue will also match the fares for flights between Washington, D.C., and San Francsico, when Virgin America begins service on that route in October.

Southwest says it is now matching fares on one route and undercutting Virgin America on other routes. [Source: Bloomberg News].

You'll find Virgin America's scheduled flight times neatly listed on the Cranky Flier blog.

Earlier: Virgin's new low-cost U.S. airline debuts.

Reader Comments

I came across this really great site that has Virgin America tickets up for auction. The flight has guest celebrities such as Richard Branson. Check it out www.ebay.com/virginamerica.

Posted By Pat Wilson on August 3, 2007, 4:08 PM

Even though it states the obvious, what makes all the other airlines think we will switch back to them? Even if they are ordering new and better airplanes, I am not likely to switch back because they didn't care enough before Virgin airlines entered the picture. I am very American but I am also very angry at all the greed and disrespect for the public. Thanks for the good news.

Posted By Adele on August 9, 2007, 10:27 AM

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