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Hertz guarantees a car in 10 minutes or less
Posted by: Kate Appleton, Wednesday, Jul 2, 2008, 4:01 PM

The car rental company just introduced a self-service express check-in program at 50 major airport locations that promises to get travelers to their cars within 10 minutes. Hertz is so confident in its streamlined process that it will fork over a $50 credit towards your rental if your wait runs longer.

To be eligible, you must check in at Hertz.com—be sure to print out a confirmation—and, once at the airport, use one of the new kiosks or express counters. Participating airport locations include Atlanta, Chicago (O’Hare), D.C. (Dulles and Reagan), L.A., Maui, New York (LaGuardia and Newark), and San Antonio.

It's the latest bit of evidence that Hertz may be paying more attention to what its customers want. The company recently dropped a complained-about refueling policy and will now charging market prices (plus a fee) to those who purchase fuel through Hertz, as we blogged about here.

But will the 10-minute guarantee actually ease the car-rental process? And what other improvements would you like to see?

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Reader Comments

The 10-minute guarantee seems meaningless when I stand at the arrivals curb for 30 minutes, watching 6 National/Alamo and 6 Avis and 6 Budget rental car shuttles drive by before the lone Hertz bus makes an appearance. The mood at the curb is decidedly not happy at this point. As a weekly traveler, this is the norm for Hertz...too few shuttle buses running...time to fix that for some meaningful improvement.

Posted By Michael from MN on July 3, 2008, 12:17 PM

I just rented a Hertz car 1 1/2 weeks ago. Took 20 minutes and the first car I got had broken A/c.

Posted By Jill Melton on July 3, 2008, 12:18 PM

It's about time. Alamo has had this at National airport for quite some time and it is great... the last 2 times I rented a car from Avis and Hertz, had to wait in line at the rental counter for at least 30 minutes. (Sounds like Alamo is still better... no need to "check-in" online... just bring confirmation number to the airport).

Posted By Geoff on July 3, 2008, 12:39 PM

Id like to see these:
More shuttle buses
24/7 service
Acess Exotic & Hot rod models too.
(Yes used Porsche, BMW, Benz, Viper-Vette, Retro Hot rods, etc).
Apply to ALL cars rented nationwide.
Project needs for cars
Flexfuel engines OKd.
Train staffers.
Make sure car works IE Heat, AC etc.
Improve Auto services.
Cut Co. Hqs bureaucracy to effect Service.

Posted By stephen russell on July 3, 2008, 12:42 PM

I feel that these car rental places should also serve the physically challeged. It is not fair that we are forced to deal with a place that, I feel takes advantage of the fact that they are the only place out here where a disabled person can rent a car from. So we are forced to rent a car for no less then $100 per day with only 100 free miles per day. I rented one from this place once for only two days to take my son to his school. My bill after only two day was $385.00. Plus we had to give it back to the company with a full tank. I live on a fixed income and have been saving for about a year so that I can rent a car from this same company to go to my sons graduation. How sad is that?

Posted By Nita9l on July 3, 2008, 6:54 PM

No extra charge for spouse to drive.
Last trip to Fl only Avis+Budget offered this.Would like more options.With elderly couple it's safer if one gets ill.

Posted By paba on July 3, 2008, 10:48 PM

I booked a Hertz car through RentalCars.com for Las Vegas the day after 4th of July. I booked it in town instead of the airport because airport taxes added an additional $94.00 to a week mid size rental. Luckily, I checked with Hertz for confirmation the day before was to leave for LV and found that the Hertz location would be closed at the scheduled pick up time, 1:00 in the afternoon on Saturday. I had to reschedule for a different location for an additional $40.00. Between this and Delta's screw ups I have about had it with traveling and airports and rental cars. Hertz says they are number 1 but are going to loose it to better customer service from their competition.

Posted By Ron Kurtz on July 5, 2008, 1:08 AM

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